Enjoy the One and Only Newcastle Brown Ale Ad That Was Never Made Responsibly

Droga5 has pulled off a Super Bowl media coup d’état with a series of very entertaining anti-spots for Newcastle. We applaud the asymmetrical assault on the otherwise over-the-top antics typically found in Super Bowl commercials. Marketers will definitely relate to these video spots with their behind the scenes perspective. Go to www.ifwemadeit.com to see the campaign play out. You’ll even notice the poor product shots that most likely resulted in a raise for someone. Or at least a pat on the back.

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